Conceptualization and development of corporate and retail identity programs including identity marks, business forms, posters, ads, brochures, signage, annual reports. Students will encounter specific choices which relate to typography, grid systems, vocabulary, and principles relating to layout and composition. They will be challenged to develop both the information and graphic design solution to realistic problems, while beginning to produce portfolio quality presentations.Prerequisite: ART 210,313.
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Last update December 10, 2003
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